Seeker Wireless powers innovative new Local Zone product from Vodafone New Zeala - Seeker Wireless, one of the leading location based service technology companies announced today that its SeekerZone™ solution has been deployed to power the new Local Zone product launched this week by Vodafone New Zealand. Created expressly to support fixed mobile substitution strategies, SeekerZone™ allows operators such as Vodafone to motivate subscribers to continue using their mobile phones instead of a fixed line by setting innovative tariffs for subscribers around their “local zone”. Unlike HomeZone solutions currently deployed in Europe, the Seeker solution provides much smaller home zones, meaning mobile operators can reduce the revenue leakage caused when subscribers attempt calls some distance from their actual home. Results from recent operator trials and live deployments have shown that by locating mobiles more accurately, Seeker is able to greatly reduce the size of home zones by up to 45 times compared to existing Cell-ID based home zone systems. Seeker’s technology has an accuracy rating of several hundred metres for built up urban areas and the use of smaller zones by Vodafone New Zealand and other mobile operators means that affordable home calling is now available on a standard mobile phone.