National Geographic select PNY Technologies - National Geographic select PNY Technologies as Mission Partner and ‘Flash Memory of Choice’ to help inspire people to care about the planet
The National Geographic Society has selected PNY Technologies - a market leader of flash memory and USB drives - for a three year worldwide joint venture as a Mission Partner and “Flash Memory of Choice. PNY intend to work with the select group of corporate partners using National Geographic’s strong brand identity and retail and distribution channels to help inspire people to care about the planet, as part of the Emerging Explorers Program.
The partnership program kicks off in Europe, with the introduction of the National Geographic endorsement and branding of the new Optima SDHC™, Compact Flash™ and 16GB Optima SD™ card with 10MB/sec writing speeds. The new Optima SD cards will be bundled with various value added promotions on a regular basis such as downloadable music, images and videos.
Laure Lapègue, Flash Media Category Manager of PNY Technologies Europe, said “A key mission of National Geographic over the past 119 years has been to record achievements of explorers.
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